Would you mind elaborating on this topic?

My three-year-old loves Bluey and I don’t know where she first came into contact with the character: We don’t have Disney+ and never watched a single episode but for some reason when she went to the clothes store with my wife she recognized a shirt with Bluey and since then got some new favorite shirts, socks and a plushy… I think it’s a funny phenomenon but unfortunately I haven’t gotten around to educate myself about Bluey.