I forget which Food Theory video this was, but there was one where MattPat essentially brokedown the covert strategy that most supermarkets employ by purposely displaying their most egregious impulse buys at the very front of the store… so after you pat yourself on the back for not buying a £5 prosciutto-wrapped cheesesticks and olive assortment, you actually buy the other things that they want you to buy by the time you’re further back in the store.
It’s all about decision fatigue. (Don’t buy that on sale mountain bike OP!)
I forget which Food Theory video this was, but there was one where MattPat essentially brokedown the covert strategy that most supermarkets employ by purposely displaying their most egregious impulse buys at the very front of the store… so after you pat yourself on the back for not buying a £5 prosciutto-wrapped cheesesticks and olive assortment, you actually buy the other things that they want you to buy by the time you’re further back in the store.
It’s all about decision fatigue. (Don’t buy that on sale mountain bike OP!)